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SAI SIDDHARTH

Airlines - Deals
Waiting time utilisation
Project Duration: 25 weeks
Design Sprint: 12 weeks
Research Sprint: 5 weeks
About project
The project focus is effectively utilising the wait time for flights and promoting our products.
Key focus is to Persuade user and enrich their experience with the brand.
Design Process
The process includes both Research & Design sprint steps involved
RESEARCH
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Profiles & Persona
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User Interview
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Surveys
STEP 02
DESIGN
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Wireframes
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Feedback Analysis
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Visual Design
STEP 04


STEP 01
DESIGN STRATEGY​
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Market Segments
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General Tasks
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Constraints
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Branding Goals
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Usability Criteria / CSF
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STEP 03
DATA ANALYSIS
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Scenarios
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Customer Journey Map
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Information Architecture

STEP 05
USABILITY TESTING
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Prototype Testing
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AB Testing
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Reports
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Live-Site Analytics
Designs
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