top of page

SAI SIDDHARTH

IMG-3104.JPG

Lea PLA

Innovative Learning platform

Project Duration: 2 years

 

Design Sprint: 30 weeks

 

Research Sprint: 15 weeks

About project

The project focuses mainly on providing free educational services to students based out of a particular sub continent.

Key focus of the project is to increase the brand value through an effective service covering future gen users of the product.

This project includes various features of which Learning, Teaching and Collaborating have been picked as key focus areas.

Design Process

The process includes both Research & Design sprint steps involved

STEP 02

target.png
research.png

STEP 01

STEP 04

research (1).png
network.png

STEP 03

STEP 06

sketch.png
test.png

STEP 05

DESIGN STRATEGY

  • Executive Intent

  • Market Segments

  • General Tasks

  • Constraints

  • Branding Goals

  • Usability Criteria / CSF

RESEARCH

  • Profiles & Persona

  • User Interview

  • Focus Groups

  • Surveys

DATA ANALYSIS

  • Scenarios

  • Task Flow Design

  • Customer Journey Map

  • Primary Noun Identification

ARCHITECTURE

  • Primary Noun Architecture

  • Card Sorting

  • Labeling System

  • Information Architecture

DESIGN

  • Sketches

  • Low fi Wireframes

  • Feedback Analysis

  • Design System

  • Visual Design

USABILITY TESTING

  • Prototype Testing

  • AB Testing

  • Reports

  • Live-Site Analytics

Designs

© 2022 by Sai Siddharth

bottom of page